Post List & Stats

Where to Find Post Stats:

1. Accessing Post Stats

   • Navigate to the “Post – Regular Post” section in the left menu.
   • Here, you will see an overview of all your posts with detailed stats.
   • You can also download this list in Excel or CSV format for a more comprehensive overview.

2. Clicking on Specific Posts

   • By clicking on a post, you can view more detailed stats, including delivery settings and performance metrics.

3. Forward & Duplicate Campaigns

   • From the post list, you can forward campaigns to more users or duplicate the campaign to reuse content in future posts.

Key Social Media Post Stats in Sociuu:

1. Clicks

   • Clicks refer to the number of times your posts are clicked after being published.
   • This metric helps measure interest in your content and shows how many people want to learn more.

2. Employee Engagement & Shares

   • Unique Shares: The number of employees who shared the post.
   • Shares: The total number of times the post has been shared by employees.
   • These metrics show how well the content resonates with your employees and their willingness to share it with their networks.
   • Employee Engagement is a vital indicator of content relevance and employee involvement.

3. Earned Media Value (EMV)

   • EMV is a monetary value assigned to social media interactions (clicks, views, etc.).
   • It helps measure the value of your content exposure by calculating the total worth of interactions across social media posts.
   • This is crucial for assessing the overall ROI of your social media efforts.

How to Use These Stats to Optimize Your Content:

• Clicks: If your posts have a high click rate, your content is engaging enough to drive interest. If clicks are low, consider updating the content to make it more appealing or shareable.

• Employee Engagement & Shares: A high number of shares means employees find the content valuable and want to promote it. If shares are low, think about improving your message, adding a call to action, or making the content more relevant to employees’ networks.

• Earned Media Value (EMV): EMV helps quantify the success of your posts by translating social interactions into monetary value. It’s a key indicator to determine the overall impact of your social media campaign.

By continuously tracking and analyzing these stats, you can optimize your campaigns, refine your messaging, and make data-driven decisions to improve engagement and increase visibility for your company’s content. 🚀

Learn more about statistics by visiting sociuu.how 📖